United In Purpose 2023

June 8, 2023

United In Purpose 2023

United in Purpose 2023 

May 17 - 19 

Houston, TX 

 

I wasn’t going to attend this conference.  After all, I had just returned from Great Rivers Conference in Rochester, MN and, United in Purpose was scheduled to take place during Wooster’s Reading Under the Lights event, that I, along with our super committee, worked all year to help put together. 

 

United in Purpose 2023, was a conference for United Way organizations from all over the world – an opportunity to come together, rally around the brand and learn best practices from one another.  There would be 1,100 people were in attendance at this conference.   

 

Like I said, I wasn’t going to attend.  However, someone nominated me to be a presenter – and present on Reading Under the Lights, as a best practice for other United Way organizations to implement in their community.  I couldn’t turn down the opportunity to brag about our community and share the successes of Reading Under the Lights. 

 

While at this conference, I also enjoyed many opportunities for self-growth, learning other best practices and networking with leaders like me across the country.  On day one, I received a notification through the conference app, “Cathryn Gore, would like to connect”.  So, I responded “Hello!”.  After a few back-and-forth communications, we decided to meet for lunch that day, and were inseparable for the rest of the conference.  Cathy is the CEO of United Way of Danville-Pittsylvania County in Virginia – she is also a triathlete!  We were able to network and really learn and lean on one another for the next few days.  She is making incredible strides in her community – I wanted to learn more from her!   

 

I also got to experience two minutes of fame, as I was honored to share the stage with Catt Sadler, a tv personality, author and podcaster.   A few presenters were chosen to highlight their best practice.  Of course, I was energized by this opportunity, but more importantly – I was able to showcase a successful program here in our community that not only reduces the summer reading slide in children, but also gives our corporate partners a chance to engage directly with their future workforce.   

 

There were about 120 people in my session and since the conference Kayley (my colleague) and I have been doing many one-on-one zoom meetings with United Way organizations all over the country.  In fact, United Way of Lea County in New Mexico just wrapped up their first Reading Under the Lights event!  In attendance, was another United Way leader – whom I had only met virtually,  Michael Apfelberg from United Way of Greater Nashua in New Hampshire.  As soon as we saw each other, we gave big hugs!  Michael and I have shared many ideas back and forth throughout the last couple of years.  It was so great to meet in person.  He even invited me to go Facebook Live with him after my presentation.   

 

One of the most meaningful concepts at the conference is that multiple organizations with their respected leaders are in one location (as we are all our own organization, not umbrellas, not charters – but separate charitable organizations) sharing our best practices and knowledge with one another to make our communities the best that we can.  Every United Way organization is a little different, filling the needs in their community, but we all share the same logo.  We all want to close gaps and open opportunities for every person in our communities. 

 

Other topics covered at the conference included, but not limited to: Corporate Partnerships beyond the Workplace Campaign, Culture Transformation, Ensuring Strong Board and CEO Partnerships, 2-1-1 National Strategic Vision, and many sessions on fundraising, volunteerism, and leadership. 

 

Thank you to whomever nominated me to present!  If you are interested in learning more about the United in Purpose Conference or Reading Under the Lights. Please feel free to connect with me on LinkedIn or directly via email katie@uwwh.org 



By Katie Koglman May 5, 2026
One Flat Tire Away: The Reality for Working Families in Our Community By: Ashley Hershberger Around Holmes and Wayne Counties, people are doing what they’re supposed to do. They’re working. They’re showing up. They’re trying to get ahead. And still, far too many of our friends and neighbors are one flat tire, one home repair, or one unexpected bill away from falling behind . At United Way Wayne and Holmes Counties, we hear this story all the time… from families, employers, school staff, churches, and local businesses. The problem isn’t effort. It’s that when something goes wrong, there’s just not much wiggle room. Who Is ALICE? You might hear our team talk about ALICE . It sounds like data, but it’s really the people we know: coworkers, parents from ball practice, folks sitting next to us at church and our own family members. ALICE stands for Asset Limited, Income Constrained, Employed . In plain terms: people who are working, but still can’t quite afford the basics. That includes things like housing, food, transportation, childcare, and healthcare. Here’s what that looks like in our community: Holmes County 31% of households are ALICE 9% live in poverty Wayne County 26% of households are ALICE 11% live in poverty That means 40% of households in Holmes County and 37% in Wayne County are living at or below the basic cost of living . These families aren’t avoiding work. Many are working full‑time, sometimes multiple jobs, and still making tough choices: Fix the car or pay the electric bill Buy groceries or fill a prescription Pay for childcare or turn down a better job That’s not bad decision‑making. That’s a math problem. What Household Survival Budgets Tell Us United Way uses Household Survival Budgets to understand what it actually costs to live. Not get ahead, not save… just cover the basics. When you add it all up (rent/mortgage, utilities, food, childcare, gas, healthcare, and taxes) a lot of working families simply don’t earn enough to keep up. Wages haven’t kept pace with real life costs, especially in areas like ours where getting to work often means getting in a car that you yourself are responsible for. That’s why so many hardworking people fall into the ALICE category, even while doing everything “right.” (See example budgets below)
By Kayley Cox April 6, 2026
The Day Off That Opened My Eyes I took the day off to chaperone my son’s Kindergarten field trip: fun, sweet, and honestly pretty exhausting. After dropping him back at school, I ran to the grocery store. At the checkout, the cashier asked how my day was going. I laughed and told her I was a little tired from keeping up with a group of five-year-olds all day at the field trip. She smiled and said she understood. She had recently retired from a local school district, and then she shared something that made me pause. Despite having worked all those years, she couldn’t afford to stay retired. She was still too young for Medicare, and health insurance premiums were simply unaffordable without additional income. Even with Social Security survivor benefits from her late husband, she was struggling to get by. So, she returned to the workforce. And she’s not alone. Far too many older adults are finding themselves in similar positions: forced back into work not because they want to, but because our systems leave them with no choice. Rising healthcare costs, gaps before Medicare eligibility, and limited fixed incomes mean many retirees simply cannot cover their basic needs. This wasn’t just a conversation in a grocery store checkout line. It was a reminder that the people who spent decades serving our communities, teaching, caregiving, supporting essential services, often face their own unseen challenges. We can do better. We have to do better. If this story resonates with you, here are a few meaningful ways you can help create change: 1. Support organizations helping older adults access healthcare and financial stability. United Way Wayne and Holmes partners with dozens of local nonprofits to support seniors who have nowhere else to turn. 2. Advocate for policies that protect affordable healthcare, strengthen Social Security, and support aging with dignity. Your voice truly matters. 3. Check in on retirees in your life. A simple “How are you really doing?” can make all the difference. 4. Get involved. Volunteer, donate, or share this message. Every action counts! Our older adults deserve more than scraping by. They deserve dignity, stability, and the ability to enjoy the retirement they worked for. Let’s work together to make that a reality.  For information about how to donate to help our Older Adults in Wayne and Holmes, go to uwwh.org, email us at info@uwwh.org or call (330) 264-5576.
By Kayley Cox March 5, 2026
You Don’t Know, What You Don’t Know At United Way, one of the most meaningful parts of my job is helping community members discover the resources that already exist to support them. Holmes and Wayne Counties are filled with compassionate organizations and services ready to help, but too often, people simply don’t know where to start. That’s where WHIRE/211 comes in. And although 211 has been in our community for over 60 years, many people still have no idea it exists. If you’ve never heard of 211, you’re not alone. It’s one of the most powerful tools we have, and yet, I constantly hear these same reactions when I mention it: “Wow, I had no idea.” “This was so informative.” “I wish I knew this sooner.” 📞 What Is 211? 211 is our local, 24/7 resource hotline. With just one call to 211 or the direct line (330) 263-6363, you’re connected to a live, compassionate operator who can guide you to essential services in our area. Whether you’re looking for: 🥫 Food assistance 🏠 Housing support 💼 Workforce development 🧠 Mental health services 🚗 Transportation help 👶 Childcare options …or any other community resource, 211 is your starting point. And the best part? It’s anonymous and available 24 hours, 7 days a week, 365 (or 366 if leap year) days a year. 💬 Why Awareness Matters I’ve spoken at schools, met with nonprofits, and presented to local businesses. And every time, I’m reminded of how powerful awareness can be. People are genuinely surprised to learn how much help is just one phone call away. So many resources that our own community members don’t know exist. That’s why spreading the word about 211 is so important. Whether you’re a community leader, a neighbor, or someone simply looking for help, knowing about 211 can make all the difference.  📣 Help Us Share the Message If you’ve used 211, tell someone about it. If you haven’t, save the number. And if you’re part of a group, organization, or business that serves our community, consider inviting United Way to share more about how 211 is a free resource right in our community. To schedule a brief presentation or meeting about WHIRE/211, contact me at kayley@uwwh.org Because you don’t know what you don’t know, but now that you do, share it. The more we know, the more we can help, and the stronger our community becomes.
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